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The Power to Persuade Copywriting Masterclass

Feb 27, 2020 9:30 AM

Created exclusively for the DCA BGA

The Power to Persuade with Mark Yarrow

This masterclass has been created exclusively for any DCA members who brief, write, edit or approve copy. Many people find it hard to say what they mean. They know WHAT they want to say, but are not sure HOW to say it. The Power to Persuade reveals HOW to write great copy for emails and any printed form of communication – direct mail, catalogues, newsletters, advertising and customer communications.

This Masterclass workshop is ideal for team members at different levels. It covers the basics of copy and the secrets of power-packed persuasion – to sell products and change behaviour. Full Agenda coming soon...


Venue & Timings:

Clayton Hotel Manchester Airport, Outwood Lane, Manchester, M90 4HL - click here to see a map

Registration from 8.45am. Workshop runs from 9.30am - 4.30pm


Rates (includes lunch & all refreshments)

DCA members £245 I Non members £345

VAT is payable at the prevailing rate. All bookings are considered to be final. Substitutions may be made at any time.

For more information or to book please call 0208 092 5227 or email us

The DCA's booking terms and conditions can be found here

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