Christmas is set to be a bright one for Joe Browns


Christmas is set to be a bright one for Joe Browns

Joe Browns is experiencing a phenomenal start to Christmas trading with huge sales increases and record numbers of new customers discovering the distinctive brand in the run up to Christmas.

The etailer has reported a staggering 26 per cent year on year rise in direct sales in the last 5 weeks, as it ramps up its Christmas marketing, exceeding its budget by 18 per cent.

Customer volumes are also at a record high for the company, up 28 per cent on the same period last year.

Top selling garments continue to be its distinctive, colourful dresses, statement coats and fun, flattering tunics.

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