Arsenal Football Club fans can now buy an official Arsenal kit, training wear and accessories on any device in four currencies: euros, US dollars, Australian dollars, and Sterling following re-platforming with Sap Hybris.
“Our new eCommerce platform has helped provide a speedy and reliable shopping experience for our supporters, said Simon Lilley, retail director for Arsenal Football Club. “Results have been fantastic and we will continue to build on this to meet the needs of fans wherever they are in the world and however they choose to shop.”
Results achieved to date include an 86 per cent increase on mobile transactions, a 42 per cent increase in overall sales and a 48 per cent increase in international sales.
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